Good Measure - M-2 Crew Neck T Shirt - Indigo
- Heavyweight 300gsm tee
- Constructed in a heavyweight cotton jersey
- Yarn dyed Indigo
- Vintage US Sportswear inspired
- Traditional fit
- Limited run
- Knitted in the UK
- Made in England
Good Measure is the culmination of years of 'we should do that' or 'that's good but would be better if...' conversations, these usually took place in some pub or other and it was in one of these hostelries that they decided to get over the bar room bravado and jump into the world of limited run, high quality clothing making the kind of things they like without compromise.
With this ethos, Good Measure have set out to base production in the UK whenever possible, from manufacturing their own fabrics to construction, swing tags and labels etc. Obviously there are exceptions to the above, British grown cotton is pretty thin on the ground so the cotton required to make their fabrics would have to come from somewhere warmer than Lancashire. There’s the odd occasion when the service or product just isn't available to Good Measure here and in that case they use the very best from Europe, the USA and Japan.
As with the sweat Good Measure have researched archive pieces and created what we believe to be the perfect fitting t-shirt. Good Measure chose to go all out and produce a heavier weight t-shirt than normal, a garment that will last and stand the test time.
Constructed using a 300 gsm 100% cotton with an indigo yarn the heavyweight tee takes on a vintage thrift store aesthetic.
As with all their products please allow for 5% shrinkage, wash cold and dry flat.
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